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Formula 1 Close to Commission
Approval at Last
The European Commission’s lengthy
investigation into Formula 1 motor racing is thought to be close
to an end, following a crucial move by the Fédération
Internationale de l’Automobile, international motor sport’s
governing body, to dissociate itself from its commercial
involvement in the sport.
The federation is negotiating to lease
Formula 1’s commercial rights to Slec, Bernie Ecclestone’s
holding company in which the German television production company
EM.TV recently bought a 50-per-cent stake. Slec will take a
100-year lease on the rights at a cost of about $360 million. A
rival bid from a consortium of motor manufacturers is thought
likely to be rejected because the federation wants control of the
sport to remain independent of the manufacturers.
On the face of it, little will change in
the commercial development of the sport, which has been in the
hands of Ecclestone for many years. However, one competition law
expert who is close to motor sport argued today that the strategy
is likely to satisfy the commission’s criticisms because it will
separate entirely the federation’s organisational and
rule-making functions from the profits of the sport.
By selling the rights to Slec for a fixed
amount, the federation will no longer be dependent on the
profitability of Formula 1. This will remove a long-held suspicion
in the industry – which formed one of the main themes of the
commission’s statement of objections to the running of the sport
– that the federation uses its regulatory power to hinder the
development of rival motor sport series.
Several new series and events have been
launched over the past year or so – evidence of a 'loosening of
the reins' by the federation in anticipation of a withdrawal from
its commercial function – according to one source. These
include:
the recently-announced US Cart series’
plan to include two European dates, at purpose-built oval tracks
in England and Germany, for the first time
the proposed Superstars international
touring car series, backed by sports marketing agency Octagon,
which is due to launch next year
the launch of the American Le Mans series
the revival of Italian and German touring
car series (the Euro STC and Deutsche Touring Masters,
respectively)
A senior FIA official today argued that
it has never acted to deter rival series and that the emergence of
these new series and events is typical of the ‘cyclical’
nature of motor sport, in which promoters attempt – often
unsuccessfully – to ‘internationalise’ successful national
formats.
However, he said that recent negotiations
with the commission have been extremely positive, and suggested
that the separation of the federation’s regulatory function from
the sport’s commercial activities could even come to be seen as
a model for the structure of other sports.
He said that he expects the case to be
finally resolved in the next two months.
Cart’s 2001 race calendar will now
include two European events in Germany and England. The series’
first European event will be on September 15 at Germany’s
Lausitzring, which is to be renamed the ‘Eurospeedway Berlin
Brandenburg.’ Then on September 22, England’s Rockingham Motor
Speedway will host a race.
Following this recent expansion, Cart
events will now take place in the USA, Germany, England,
Australia, Brazil, Japan, and Mexico.
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